Monday, January 16, 2006

MIS ANNOUNCES THE RETURN OF POPULAR ‘RACE TO WIN’ CONTEST

FANS CAN VISIT WWW.MISPEEDWAY.COM TO INSTANTLY WIN DAILY PRIZES

BROOKLYN, Mich. – Due to its popularity with fans in 2004, Michigan International Speedway has announced that it will bring back the MIS ‘Race to Win’ Instant Win Game presented by AAA. Starting on Saturday, January 14, fans can visit www.MISpeedway.com to participate in the daily game, which is being announced in conjunction with tickets officially going on sale for both the June and August NASCAR NEXTEL Cup Series races at MIS this summer.

‘Race to Win’ will give MIS fans a chance to instantly win daily prizes along with a daily entry towards the Grand Prize drawing of “Free Sunoco Gas for a Year.”

Fans can log on to www.MISpeedway.com and play Michigan International Speedway’s ‘Race To Win’ every day to instantly win prizes such as tickets to all 2006 events at MIS, including NASCAR NEXTEL Cup Series, NASCAR Busch Series, NASCAR Craftsman Truck Series, ARCA RE/MAX Series and IRL IndyCar® Series races. Additional prizes include free AAA memberships, GFS Marketplace gift cards, AutoWeek Magazine prize packages, Auto Value/Bumper to Bumper Auto Parts Stores gift packages and Pepsi products, in addition to the Grand Prize. The MIS ‘Race to Win’ contest ends Friday, April 14.

“More and more fans continue to visit our website to view 3D seating maps and purchase tickets, merchandise and obtain information about MIS events,” said MIS Director of Ticketing John Moreland. “Along with our growing MIS Fan of the Month and Fan of the Year awards, this is just another way to thank the fans for visiting our website. Not only is the ‘Race to Win’ contest fun and interactive, but each day fans visit www.MISpeedway.com they could be an instant winner and earn entries towards this very exciting Grand Prize of Free Sunoco Gas for a Year.”

The ‘Race to Win’ promotion is once again being run by Farmington Hills, Mich. based company ePrize, the industry leader in interactive promotions. Clients of ePrize include large companies such as General Motors and Northwest Airlines. Other major clients include Federal Express, AT&T Wireless, Orbitz.com, Enterprise Rent-A-Car, and Domino’s Pizza. The company also has satellite offices in New York, Chicago, Los Angeles, and London.

“The MIS ‘Race to Win’ promotion is at the forefront of the interactive promotions industry,” said Bob Marsh, VP of Business Development for ePrize. “The world’s largest brands turn to us, and to again work with someone in our own backyard is very exciting. What’s unique about ‘Race to Win’ is the fact that it reaches people offline and brings them online to the MIS official website, www.MISpeedway.com. Plus, the fact that fans can come back every day to be an instant winner is highly compelling.”

MIS has worked with several key partners for this year’s ‘Race to Win’ contest, many of which have supplied great prizes. In addition to “Free Gas for a Year,” from Sunoco, other ‘Race to Win’ sponsors include: AAA Michigan, Auto Value/Bumper-to-Bumper Auto Parts Stores, AutoWeek Magazine, GFS Marketplace and Pepsi.

Tickets and camping for both NEXTEL Cup Series races at MIS, the June 18 Michigan 400 and the August 20 GFS Marketplace 400, will go on sale at 8:00 AM EST on Saturday, January 14 at MIS’ official website, www.MISpeedway.com, or by calling the MIS ticket hotline at 1-800-354-1010. Tickets will be available at www.MISpeedway.com 24 hours a day, seven days a week, starting January 14. Tickets to all other events, which include the IRL IndyCar Series, NASCAR Busch Series, NASCAR Craftsman Truck Series and ARCA/REMAX Series are also now available.

For tickets and information regarding events at MIS, log on to www.MISpeedway.com, or call the MIS ticket hotline at 1-800-354-1010.

No comments:

Post a Comment