Monday, January 9, 2006

MIS partners with aaa during 2006 north american international auto show in detroit

”Racing day at the auto show” presented by MIS and AAA set for January 19 with Jeff Burton and Dennis Setzer scheduled to appear

Courtesy Bill Janitz, MIS Director of Public Relations

BROOKLYN, Mich. – Starting with the public kickoff to the 2006 North American International Auto Show, MIS will bring motorsports to the Motor City as auto racing will be celebrated at a special MIS and AAA display throughout the show scheduled to run January 14-22 in Detroit, including a special day that auto racing fanatics will especially enjoy on Thursday, January 19.

MIS and AAA will partner in a two-part display located in Michigan Hall of Cobo Center’s lower level. The MIS display will feature the NASCAR NEXTEL Cup Championship trophy, along with the championship winning No. 20 Home Depot Chevrolet Tony Stewart showcar, the No. 29 GM Goodwrench Chevrolet Kevin Harvick showcar and the Chevrolet SSR official pace car. The AAA Display will feature the #6 AAA Ford Mark Martin showcar.

In addition to the display in Michigan Hall, MIS will have a ticket booth located in Cobo Arena with tickets on sale to all 2006 MIS events, including both NASCAR NEXTEL Cup Series races which will be held June 18 and August 20.

To add to the excitement of this year’s show, MIS and AAA will be the presenting sponsors of “Racing Day at the Auto Show” on Thursday, January 19.

During Racing Day at the Auto Show presented by MIS and AAA, the upstairs lobby of Cobo Hall may look more like the NASCAR garage area at MIS. The area will feature several showcars, including the No. 8 Chevrolet driven by Dale Earnhardt Jr., the No. 24 Chevrolet driven by Jeff Gordon and the No. 48 Chevrolet driven by Jimmie Johnson, along with the public debut of the 2006 MIS Chevrolet SSR pace vehicle.

MIS will also give out 2006 Speedway calendars to the first 5000 patrons to visit the MIS display in Michigan Hall on January 19.

"The NAIAS is pleased to give thousands of racecar enthusiasts this new opportunity to enjoy themed attractions as well as special appearances," said Richard Genthe, Senior Co-Chairman for the NAIAS. "Race fans will also be able to meet a few of their favorite auto racing drivers at the event."

Jeff Burton, driver of the No. 31 Chevrolet for Richard Childress Racing is scheduled to attend Racing Day at the Auto Show on January 19, and sign autographs for fans from 11:30 A.M- 1:30 P.M. in the Chevrolet Racing display. Also, Dennis Setzer, winner of last June’s NASCAR Craftsman Truck Series race at MIS, is scheduled to appear at Racing Day at the Auto Show and sign autographs in the Chevrolet display from 2 P.M. – 4 P.M. Other select drivers from various racing series are also expected to be on hand during Racing Day at the Auto Show on January 19.

“Our events at MIS have really become a celebration of Detroit and the automobile industry, so we are very proud of being involved in the 2006 North American International Auto Show as MIS celebrates motorsports in the Motor City,” said MIS Director of Marketing Keith Karbo.

"AAA is extremely proud to be a co-sponsor with the Michigan International Speedway of ‘Racing Day at the Auto Show’," said Mike Yost, AAA Auto Club Group Director of Motorsports Programs. "Our relationship with MIS dates back to 1996 -- it has been a strong and important partnership for both organizations. As we do each season, AAA and MIS look forward to welcoming race fans to MIS and the AAA Motorsports Fan Plaza for an exciting weekend of racing.”

Tickets and camping for both NEXTEL Cup Series races at MIS, the June 18 Michigan 400 and the August 20 GFS Marketplace 400, will go on sale at 8:00 AM EST on Saturday, January 14 at MIS’ official website, www.MISpeedway.com, or by calling the MIS ticket hotline at 1-800-354-1010. Tickets will be available at www.MISpeedway.com 24 hours a day, seven days a week, starting January 14. Tickets to all other events, which include the IRL IndyCar Series, NASCAR Busch Series, NASCAR Craftsman Truck Series and ARCA/REMAX Series are now available.

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