Friday, September 30, 2005


Courtesy Ernie Saxton

LANGHORNE, PA September 30, 2005 – For those wanting to be successful in their efforts to secure marketing partners for their auto racing efforts, Ernie Saxton Communications, Inc., publisher of the monthly newsletter on sponsorship marketing titled Motorsports Sponsorship Marketing News, has come up with a special offer for one of their most popular sponsorship marketing kits.

”This is a package that can help a racer secure sponsorship. Racers should be working on securing serious sponsorship support for 2006 by now,” said Ernie Saxton. “And those who purchase the kit now will see 15% of their purchase go to the Salvation Army Hurricane Relief Fund.”

The kit includes a video of a sponsorship seminar that Ernie Saxton presented recently. The two hour video covers much of the information that racers need to know in order to be successful in securing sponsorship/marketing partners. In the video Saxton is also found answering many questions from seminar attendees.

There is also a generic proposal that has been created by Saxton to give sponsorship seekers some idea of what a potential sponsor is looking for when a proposal is presented. It is loaded with ideas that will help get the attention of potential sponsors.

WINNING SPONSORSHIPS, a great book on sponsorship marketing, written by Andrew Waite is also part of the kit as is a one year subscription to Saxton’s Motorsports Sponsorship Marketing News. The monthly newsletter, now approaching its 22nd year of publication, has helped many with their sponsorship efforts and continues to provide tips, helps, contacts, latest sponsorship news and much more.

If purchased separately the package would cost close to $350. For a short time, at a time when race teams have completed their seasons and should anxious to get started on the 2006 season and are looking to secure sponsorship support, the package is being offered at a very special price of $199.95 plus $12.00 for postage and handling.

Those taking advantage of this special offer will have 15% of the purchase price donated to the Salvation Army Hurricane Relief Fund.

“This is our way of trying to help those in need, the Hurricane victims, and help racers secure sponsorship,” said Saxton.

More information may be found at WWW.SAXTONSPONSORMARKET.COM.
The Ultimate Sponsorship Kit, a more in-depth package of sponsorship marketing materials along with telephone consultation, is also available and is described at the website.

An ESC, Inc. brochure of services and self help materials is available upon request.

The sponsorship marketing kit may be ordered by telephoning Saxton at 215.752.7797 or 215.752.2392. Email All major credit cards are accepted.

Saxton is also available to present a sponsorship seminar for your speedway, organization or race team that can be used as a fund raiser.

Ernie Saxton Communications, Inc., located in Langhorne, PA, offers more than 35 years of motorsports marketing experience. His firm offers a variety of marketing services for racer teams and event organizers seeking sponsorship and media relations. Saxton also offers his expertise as a consultant to businesses looking to benefit from marketing through motorsports.

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